RETAIL WIRE: Check Out David Biernbaum and other "BrainTrust" members insights to the real news every day in the consumer packaged goods and retail mass markets.
RetailWire is a unique online news analysis and discussion forum, which launched in February 2002. RetailWire goes beyond conventional headline news reporting. Each business morning, RetailWire editors pick news topics worthy of commentary by its "BrainTrust" panel of industry experts, and the general RetailWire membership. The results are virtual round tables of industry opinion and advice covering key dynamics and issues affecting the retailing industry.
Membership to RetailWire is free to all qualified retail industry professionals. Over two-thirds of members are in top executive or senior management positions, representing a broad cross section of retail channels and the companies that supply them. RetailWire is supported via sponsorships by leading retail suppliers and service organ-izations.
Sponsorship packages take the form of frequently updated "Business TIPS," information-rich mini-web-sites within the RetailWire domain. Sponsors include Campbell Soup, ACNielsen, Unilever, Procter & Gamble, Interactive Edge, and DemandTech.
Here is an overview of the unique content you will find on RetailWire...
News Discussions: virtual round-tables, inspired by critical retail news stories. Each news discussion will lead off with a top-line summary of the news story, followed by multi-perspective commentary from...
- Regular RetailWire Commentators
RW's "BrainTrust" panel of industry experts - Fellow RetailWire readers
Business Tips: Business-building advice in summary form covering product category dynanics, information services, merchandising, marketing and much more.
Other important RetailWire features:
RetailWire email "Delivery": a daily email newsletter with alerts of the latest Discussion topics hitting RetailWire, the most current retail industry news headlines, and valuable business-building Tips
"Search" and "Related Discussions" features: convenient ways to research any topic covered on RetailWire
"Print" and "Email" buttons: simple ways to take away or forward RW content